Old cars, new cars and used cars – there are so many things to buy, why should a buyer take your used car? Unless you work towards it, you might have to sell it to the scrap dealer one day!
Keep shouting ‘cars for sales’ at the top of your lungs and you will get very little attention. For that you need to work a little and do something extra.
Therefore, let’s get you started on pimping up car for the best value that it can get. We will proceed in steps and by the end of it, you old vehicle should attract at least a few suitors with a good price.
Step 1
Write a Great Ad
An ad can do wonders for your old car. There is nothing better than a good ad to make your car get attention. If you have never written an ad, it’s simple; all you need to do is attend to a few important points while you set your pen on paper.
Get to the point right away. Show the advantages first. Even professionals sometime make the mistake of hiding the USP under a pile of trash that nobody cares about. Your ad copy should address the main points straight away. Make them see their needs fulfilled with a mere glance of your ad that is how you grab attention.
At the end of the ad, forget not to mention some great ‘hurry offer limited’ line and throw in a goody to make them come for more!
Step 2
Taking It a Step Further
It is a universal truth that customers buy based on emotions and they do not let their heads mess with their hearts when they are out shopping for a window curtain or a car. Many folks are putting up their old and cheap used cars for sale; you have to give something better.
No we are not just talking about free goodies; it is the future that you should concentrate on. It is not hard to imagine that someone looking for an old used car is looking for something cheap yet better than a brand new car, its basic human nature. What you need to do is take that point and paint great picture with the customer and your car in it. Make them see things that they never imagined they could do with the ‘special car’ you are about to sell.
Old cars, new cars and used cars – there are so many things to buy, why should a buyer take your used car? Unless you work towards it, you might have to sell it to the scrap dealer one day!
Keep shouting ‘cars for sales’ at the top of your lungs and you will get very little attention. For that you need to work a little and do something extra.
Therefore, let’s get you started on pimping up car for the best value that it can get. We will proceed in steps and by the end of it, you old vehicle should attract at least a few suitors with a good price.
Step 3
Playing Matchmaker
Like all things seeking attention, glamour and make up is an integral part of the cars-for-sale process. Here are a few things you can do about it:
● Clear out all the packets of chips and paper napkins and whatnots from inside the car. Make sure you don’t place anything costly just for the picture – we will say why in a moment.
● Take the car for a nice wash and oil session. Make sure it looks jazzy.
● Take great pictures with a nice shooter and make sure you have the flattering angles on reel. Now, do not include anything in the picture that you don’t want to sell because customers will question if they find anything missing from the car.
● Plan an outdoor shot with a great backdrop where the car shines through
● Cars for sale deserve a good photographer because this single point can make or break a lot of things.
Incentives and Offers
Don’t you like incentives, offers and free things? We all do and when you have cars for sale, you should have a few things for your customers too. Place your ad online and mention a toll free number, coupon codes and free booklet downloads. You will be amazed how far this can help sell your car.
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